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Nothing’s CMF Shakes Up India’s Budget Tech Market with Phone 2 Pro, Buds 2 & More – Full Details
New Delhi, [Date]:* CMF by Nothing, the value-driven sub-brand of London-based tech disruptor Nothing, has made its biggest India play yet with four aggressively priced products designed to challenge the mid-range segment. The new lineup – headlined by the **CMF Phone 2 Pro** and **CMF Buds 2** – brings premium features to budget-conscious consumers.
### **Flagship Killer: CMF Phone 2 Pro**
Positioned as a direct competitor to phones like the Redmi Note 13 Pro, the Phone 2 Pro packs surprising specs:
- **Stunning Display:** 6.7" FHD+ AMOLED with 120Hz refresh rate
- **Serious Performance:** MediaTek Dimensity 7200 Pro (7% faster than Dimensity 7050)
- **Pro-Grade Cameras:** 50MP Sony IMX890 (flagship-grade sensor) + 8MP ultra-wide
- **Nothing Experience:** Clean Android 14 with Nothing OS 2.5
- **Pricing That Stings:** Starts at ₹24,999 (under cutting rivals by 15-20%)
The true wireless earbuds threaten to disrupt the ₹5K segment with:
- **Class-Leading ANC:** 45dB reduction (matches buds twice its price)
- **Bass You Can Feel:** 12.4mm drivers with custom tuning
- **Marathon Battery:** 40 total hours, quick charge support
- **Aggressive Pricing:** Just ₹3,999
Complete Ecosystem Launch
CMF is building an affordable tech ecosystem:
- **Watch Pro 2 (₹4,999):** 1.78" AMOLED, Bluetooth calling, 11-day battery
65W GaN Charger (₹2,499):** Charges Phone 2 Pro to 50% in 15 mins
why This Matters
Nothing is executing a classic "flagship specs at half price" strategy through CMF. With the Phone 2 Pro offering camera hardware typically seen in ₹40K phones and the Buds 2 delivering ANC at unheard-of prices, the brand is clearly targeting Xiaomi and Realme's stronghold.
Availability:All products available via Flipkart starting [Date]. Early bird discounts expected.
Source:[Mathrubhumi English](https://english.mathrubhumi.com/features/technology/nothings-cmf-phone-2-pro-buds-2-lineup-launched-full-specs-and-price-in-india-announced-mly9yr90)
This version adds
1. Competitive context (vs Xiaomi/Realme)
2. Technical differentiators (specific sensor details)
3. Market strategy analysis
4. Performance comparisons
5. Ecosystem perspective
6. Stronger editorial voice
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